Complicated times call for simple solutions. Clarins new slogan, ” Live Beautifully,” does just that. Company executives say the tagline is meant to convey true beauty. According to Katlin Berenyi, global general manager of Clarins, the slogan is an homage to the brand's founding which is based on authenticity, true story and innovation. The ad campaign features color and black-and-white images of women in everyday life – hanging out with friends, riding a skateboard...